Using Low Cost VoIP to Amplify Qualified Lead Number
Making a double-glazing sales number can be a daunting task for VoIP business owners. The marketing journey of VoIP business goes through high leaps and bounds. Transitioning customers into prospects involves weighing each marketing effort carefully. It takes the stringent analysis of various leads and filter which lead actually deserves great effort and the ones’ which need to be discarded. Creating qualified VoIP leads involves intense efforts and clear understanding of clients’ pain points.
To understand the concept of qualified VoIP leads to let’s consider an example. What would you prefer – an instant coffee or a filtered coffee? Pre-brewed coffee just ready to rehydrate with boiling water – instant coffee may not taste better than filtered coffee which involves pouring boiling water over ground roasted beans and only the fresh brew is left behind. So, the filtered coffee are actually your qualified leads.
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Many marketing leaders fail to recognize the importance of qualified leads and end up diluting the chances of generating great sales number. Here are few vitals to qualify a sales lead.
Incorporating BANT approach
An old IBM-pioneered approach BANT (Budget, Authority, Need, and Timeline) can be used by sales professional to boost up qualified leads. As the components reflect, simply checking out the whether product will be affordable by the prospect, he/she has the authority to make purchasing decisions, suits the need of prospect and whether the product can be delivered within the timeline that suits the need of both the parties. This not only improves the number of qualified leads but also helps to enhance the sales team productivity.
Using Call Management
VoIP setup allows you to harness the power of telephony to the maximum what landline phones are incapable of. Handling incoming calls become simplified with call management group features, calls can be routed by setting up program rules based on caller ID, time of day, location and availability of the agent. This ensures that every caller gets the desired response in time. Calling patterns can be customized and ensures that the conversation gets simplified.
Administering CRM Software in Place
CRM software in place helps to produce double-glazing sales number and manage sales number efficiently. One key benefit of CRM is visibility which helps to gain complete visibility into the customers’ account, clients needs and deliver required responses in time. This completely improves the selling landscape picture and gives the flexibility to ease the workload. Additionally, integrating predictive dialing with CRM software allows harnessing the power of outbound dialing.
Asking Right Questions
Asking the right questions from the prospect ensures a strong connection will be established with the customers. The sequence of questions goes like who in the company makes the final purchasing decisions and sets overall business goals, then ask about the decision-making criteria, and finally, ask the type of vendor they are looking for. This helps to analyze valuable and quality leads.
Call Transferring and Call Routing
Sales representatives can answer the calls from anywhere across the globe. VoIP based set up allow to transfer the calls to any phone number and reach the right recipient without ending the call. This way it ensures that every customer gets the desired response within time and exactly the way it is required. It adds up the immense benefit to business by allowing to route the incoming calls simultaneously or sequentially.
Wrapping it up
VoIP technology can ensure smooth business functioning if incorporated in an efficient manner. With VoIP based set up, customers have the flexibility to reach your business from the landline, cellphones that ensure every customer is utilized as the revenue making the opportunity.
Call transferring option ensures all business calls get the desired response in time without facing any busy signals. There are Blind transfer is one amazing to transfer the calls to another agent without speaking to new agent.
An addition to this, marketing department can also use call blast feature to connect with the prospective potential clients/customers in one go and perform market oriented/analytical marketing techniques.